Cookie Policy

1. Introduction

This Cookie Policy explains how TrueMomentum AG ("we", "our", or "us") uses cookies and similar tracking technologies on our website truemomentum.world. This policy should be read alongside our Privacy Policy and Terms of Service.

By using our website, you consent to the use of cookies in accordance with this policy. You can manage your cookie preferences through our cookie consent banner or by adjusting your browser settings.

2. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners about how visitors use their sites.

Cookies can be "persistent" (remaining on your device until they expire or are deleted) or "session" cookies (deleted when you close your browser). They can also be "first-party" (set by the website you're visiting) or "third-party" (set by other websites whose services are used on the page you're visiting).

3. Why We Use Cookies

We use cookies for several important purposes:

• Website functionality: To ensure our website works properly and securely
• User experience: To remember your preferences and settings
• Analytics: To understand how visitors use our website and improve our services
• Marketing: To deliver relevant advertisements and measure campaign effectiveness
• Security: To protect against fraud and enhance website security

4. Types of Cookies We Use

4.1 Necessary Cookies

These cookies are essential for our website to function properly. They enable basic features like page navigation, security, and access to secure areas. Our website cannot function properly without these cookies, and they cannot be disabled.

4.2 Analytics Cookies

We use analytics cookies to collect information about how visitors use our website. This helps us understand which pages are most popular, how visitors navigate through our site, and identify areas for improvement. All information collected is aggregated and anonymous.

4.3 Functional Cookies

These cookies allow our website to remember choices you make (such as your language preference or cookie consent choices) and provide enhanced, more personalised features. They may also be used to provide services you have requested, such as watching a video or commenting on a blog.

4.4 Marketing/Advertising Cookies

These cookies are used to deliver advertisements that are more relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. We may share this information with advertisers and other third parties.

5. Specific Cookies We Use

Below is a detailed list of the cookies used on our website:

6. Third-Party Cookies

Our website uses services from third-party providers that may set their own cookies. These include:

6.1 Google Analytics

We use Google Analytics to analyse website usage and improve our services. Google Analytics uses cookies to collect information about how visitors use our site. This information is used to compile reports and help us improve our website. The information is collected anonymously and includes the number of visitors, where visitors come from, and the pages they visit.

For more information about Google Analytics cookies, visit: Google Analytics Cookie Usage

6.2 Google Ads

We use Google Ads for advertising and remarketing purposes. Google Ads uses cookies to serve advertisements that are relevant to users, improve campaign performance reports, and avoid showing ads the user has already seen.

For more information about Google Ads cookies, visit: Google Ads Policies

6.3 Google Fonts

Our website uses Google Fonts to display custom fonts. When you visit our site, Google may collect information about your IP address and the fonts requested. This service may use cookies for performance and security purposes.

7. Google Consent Mode v2

We implement Google Consent Mode v2 to respect your cookie preferences whilst still allowing us to measure website performance and advertising effectiveness in a privacy-compliant manner.

When you decline marketing cookies, Google Consent Mode ensures that:

• No advertising cookies are stored on your device
• No personal data is sent to Google for advertising purposes
• Aggregate, anonymised data may still be used for measurement purposes
• Your privacy preferences are respected across all Google services

8. How to Control Cookies

You have several options for managing cookies:

8.1 Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner that allows you to:

• Accept all cookies
• Reject all non-necessary cookies
• Customise your cookie preferences by category

You can change your preferences at any time by clicking the "Cookie Settings" link in our website footer or by clearing your browser cookies and revisiting our site.

8.2 Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

• Block all cookies
• Block third-party cookies only
• Delete cookies when you close your browser
• Set exceptions for specific websites

8.3 Opt-Out Tools

For specific services, you can use these opt-out tools:

• Google Analytics: Google Analytics Opt-out Browser Add-on
• Google Ads: Google Ads Settings
• General advertising: Your Online Choices

9. Impact of Disabling Cookies

If you choose to disable cookies, please note that:

• Some features of our website may not function properly
• Your user experience may be less personalised
• You may see less relevant advertising
• We may not be able to remember your preferences
• Some pages may load more slowly

Necessary cookies cannot be disabled as they are essential for website functionality and security.

10. Cookie Policy Updates

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make significant changes, we will:

• Update the "Last Updated" date at the top of this policy
• Notify you through our website or other appropriate channels
• Request your renewed consent where required by law

We encourage you to review this policy periodically to stay informed about how we use cookies.

11. Contact Information

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

12. Related Policies

This Cookie Policy should be read in conjunction with our other legal documents:

• Privacy Policy - How we collect, use, and protect your personal data
• Terms of Service - Legal terms governing your use of our website and services